Healthy Soil Feeds Our Future
Through our Greater Ground program, we are on a journey to help protect soil health to ensure that nutritious ingredients can be grown for the future. We created a short video to help pet parents discover the importance of healthy soil.
Watch Tail of Two Farms & Share a Worthy Cause
Discover the importance of healthy soil.
Meet the Tail of Two Farms Pets
ARLO, THE JOYFUL DOG
This energetic farm dog finds endless joy in all things that live on his land.
SUNNY, THE CURIOUS CAT
This clever cat loves her pet parent and her tidy farm.
A Year of Helping Cultivate Change
In honor of the first anniversary of the Greater Ground™ Program launch, we are reflecting on a year of remarkable achievements in advocating for healthy soil.
Why Healthy Soil Matters
Healthy soil is a vital ecosystem that sustains plants, animals and humans.
A GLOBAL SOIL CRISIS
Every 5 seconds the equivalent of a soccer field of soil is lost to erosion.
MORE THAN JUST DIRT
It’s a vibrant living ecosystem, teeming with organisms that are needed to support healthy crop production.
PRECIOUS TO OUR FOOD SYSTEM
Around 95% of all food in the world is grown from soil.
Our GREATER GROUND™ program helps to grow awareness of the importance of healthy soil and encourages growers to adopt healthy soil practices.
Raising Awareness for Healthy Soil
Watch the mini documentary series Stories of Regeneration developed in partnership with KISS THE GROUND that spotlight the work growers are doing around the country to nurture healthy soil..
