Healthy soil today is imperative to growing healthy ingredients in the future. As part of its GREATER GROUND™(open in new tab)initiative, The NUTRO™ Brand has partnered with Kiss the Ground™(open in new tab)—a leading voice in raising awareness for regeneration that has educated and activated millions through its inspirational storytelling—to create a series of mini-documentaries to highlight stories of soil regeneration across the country.
Documentary #1: Farmers at the Forefront of Change
>Meet Yadi Wang, a 7th-generation farmer who’s committed to sustainable farming and who helps us understand the importance of soil.
The Mission of Kiss the Ground®
Over the past 11 years, Kiss the Ground®, a 501(c)(3) nonprofit, has become a leading voice in raising awareness for soil regeneration through storytelling, education and advocacy. Tens of millions of consumers have already been influenced by the film “Kiss the Ground”, the critically acclaimed documentary on Netflix. In theaters in the fall of 2023, the highly anticipated follow-up film, “Common Ground”, explores how Americans from different walks of life, different political backgrounds and different parts of the country share one mission in common: saving the soil beneath our feet. Kiss the Ground® has educated and activated millions through inspirational and engaging programming, and has become the premier online resource for soil regeneration. We believe regenerative agriculture is a viable solution to combat the climate, water and health crises.
Follow the Kiss the Ground® Journey
Helping Protect Soil Health at the Source by Supporting Growers
GREATER GROUND™ works to provide education, financial support and advocacy directly to growers who are the true stewards of the soil.