For Dogs

Limited Ingredient Diet Puppy FoodLamb & Whole Brown Rice Formula

Puppies need a nutrient-rich, healthy puppy food with ingredients that help nourish growth. That’s why we use real Australian and New Zealand lamb and whole brown rice in our limited ingredient diet natural puppy food. It’s important that puppies get the optimal nutrition without added ingredients that could cause digestive problems. Our exclusive SMART START® Formula includes omega-3 fatty acids — EPA and DHA — which are essential for healthy growth and development. And, like all of our natural puppy food, this formula is fortified with vitamins, minerals and the perfect blend of nutrients. We guarantee a soft, shiny coat that makes a difference you can see.

Package Sizes Available: 5 lbs., 15 lbs.

Overview and Key Benefits

  • Real Chicken Is the #1 Ingredient
    Real Lamb Is the #1 Ingredient
    Real Australian and New Zealand lamb is our #1 ingredient. Along with whole brown rice, it provides optimal nutrition and easier digestion.
  • Omega-3 Fatty Acids for Healthy Growth
    Omega-3 Fatty Acids for Healthy Growth
    Our exclusive SMART START® Formula provides omega-3 fatty acids — EPA and DHA — that are essential for early growth and development.
  • Targeted Nutrition for a Higher Metabolism
    Nutrients for a Healthy Metabolism
    Our unique blend of essential nutrients, such as protein, fat, vitamins and minerals, fuels a healthy metabolism for optimal growth.
  • Strong Bones Development
    Strong Bones Development
    Our formula provides puppies with balanced calcium and phosphorus levels to build strong bones for a long and healthy life.
  • Guaranteed to Improve Skin and Coat
    Guaranteed to Improve Skin and Coat**
    Optimal levels of omega-6 fatty acid (linoleic acid), zinc and B vitamins promote healthy skin and a soft, shiny coat — guaranteed.
** Complete satisfaction or your money back
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Ingredients and Guaranteed Analysis

lmbrce kibble
See the back of this package in stores for the approximate kibble size.
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Feeding Guidelines

Transitioning to Our Products
If switching to this formula or feeding NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of the new formula with your old food for six days.
Read Our Transition Article
** Complete satisfaction or your money back
Feeding Guidelines
These are the recommended feeding ranges for puppies. These guidelines should be adjusted as needed to obtain optimum weight.

Puppies: From 3 to 5 weeks of age, moisten food and feed frequently. From 6 weeks of age, feed the suggested amount in three meals per day until 6 months of age, then twice daily until 12 months.

Pregnant Bitches: During pregnancy, offer 50% more than the amount shown for puppies 29 to 52 weeks of age.

Lactating Bitches: Offer at least two to three times the amount shown for puppies 29 to 52 weeks of age.

If feeding NUTRO® NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of NUTRO® NATURAL CHOICE® Limited Ingredient Diet Puppy Lamb & Whole Brown Rice Formula Dog Food with your old food for six days. Keep fresh drinking water available at all times, provide plenty of exercise and see your veterinarian regularly. Serve dry or lightly moistened. To help maintain freshness, we recommend sealing the bag tightly and storing it in a cool, dry location.
Puppy Age — Suggested Amounts to Feed Per Day (Cups)
6 – 11
12 – 16
17 – 28
29 – 52
Up to 5 lbs. 1 – 1 1/8 3/4 – 1 3/4 – 1 1/2 – 3/4
10 lbs. 1 1/2 – 1 3/4 1 1/3 – 1 1/2 1 1/4 – 1 1/3 1 – 1 1/4
15 lbs. 2 – 2 1/3 2 – 2 1/8 1 2/3 – 2 1 1/3 – 1 2/3
25 lbs. 3 – 3 1/2 2 3/4 – 3 2 1/2 – 2 3/4 2 – 2 1/2
35 lbs. 3 1/2 – 4 3 – 3 1/2 2 1/2 – 3
45 lbs. 3 3/4 – 4 1/3 3 – 3 3/4
55 lbs. 3 1/2 – 4 1/2
† Use a standard 8-oz. measuring cup, which holds 3.64 oz. of NUTRO® NATURAL CHOICE® Limited Ingredient Diet Puppy Lamb & Whole Brown Rice Formula Dog Food. Moisten the food until the puppy no longer has sore gums and has sufficient teeth to chew the kibble.
NUTRO® Dog Food Body Chart
Underweight Dog Idealweight Dog Overweight Dog
Underweight Ideal Weight Overweight
Increase the feeding amount to achieve an ideal weight.
Maintain feeding at the current level.
Decrease the feeding amount to the lower range of target weight within the age category.
Calorie Content
Metabolizable energy 3813 kcal/kg, 393 kcal/cup (calculated)
Nutritional Adequacy Claim
NUTRO® NATURAL CHOICE® Limited Ingredient Diet Puppy Lamb & Whole Brown Rice Formula Dog Food is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for growth, gestation and lactation.

Product Reviews

Rated 4.9 out of 5 by 44reviewers.
Rated 5 out of 5 by Puppy Lamb and Rice Tj..13 1/2 years old...hes always had Natural Choice Puppy Lamb and Rice. He does not act or look his age. Hes amazing. I truly think its his diet. I tell everyone about your product. AND YES he still eats the puppy bites..small dog needs lots of energy and is very healthy. Thank you so much for a wonderful product. (I'd give you more then 5 stars if i could) April 9, 2014
Rated 4 out of 5 by Sophia likes it At first we that our border collie Shari pi mix was getting ichy from chicken in the puppy food elsewhere. So we started on the lamb and rice and she be having great bm's but she only eats when she is very hungry and only if we mix the wet with the dry. January 19, 2014
Rated 5 out of 5 by Great fro anysize dog with unhappy bellies! Our boxer/mastiff would get loose stool with any other food, so we decided to go grain free, and where we moved from we didn't have may options . Once we moved , we were caught looking puzzled at all the brands in our local Petsmart, a guy came up to ask and asked if he could help, informed him Our boy has a sensitive tummy and doesn't do well with a lot of ingredients and our girl has skin allergies, We run into 2 problems , either the food tastes good but they get sick , or they wont touch it, we bought a small bag of the venison for sensitive skin and tummy,BAM , they are in love, and the stool hasn't been an issue and either has her skin . LOVE LOVE LOVE this product!! January 14, 2014
Rated 5 out of 5 by Natural Choice LID Lamb food ever! I cannot thank Nutro enough! I have a 6mth old English Springer Spaniel, Olivia. She's a beautiful example of the breed. She is my pet and our beloved family member! She is currently working on her CGC and CC and later therapy titles! I only want the best for her! Her breeder used another brand which I wasn't fond of, so I tried nutro ultra: she ate it well for about a mth but I noticed some hesitation..She seemed to love lamb treats the most. I tried various brands (more than 10!!) and her refusal to eat became crazy! I remembered I'd tried NC LID Lamb/puppy once previously and she loved it. I retried and prayed: SUCCESS!!!!I could not be more pleased! Her fur is no longer flaky, its super shinny, shes totally healthy, perfect stools, she eats with gusto even spinning circles to eat! For her meals I mix 2 TBS of Nutro NC Lamb puppy canned with 3TBS Swanson's chicken broth and warm 30 seconds then top with 1/2 her daily portion of NC lamb puppy dry and stir.. Success.!!All of the 10-12 other brands (some also lamb) she wouldnt touch even with canned and broth!!! She got up, walked to her bed, laid down. Not with this dry food!Thanks nutro! Olivia and I are forever thankful and love having options for later with venison, grain free, lamb grain free, & other flavors... You are a top company! Ive referred others to nutro and they've all had great success!Try Nutro food you will be glad you did! January 6, 2014
Rated 5 out of 5 by Lamb & Rice Puppy Food is great!!! I fed my little 5 lb yorkipoo this blend after she develop pancreatitis and she did really well for years. No more pancreatitis attacks after I switched her food. You know it's good if she could eat it with no adverse affects.I now have a 6 mo old Lhala Apso and she's eating the same thing. December 19, 2013
Rated 3 out of 5 by Food is apperently to rich. I had my Puppy a Yorky on MAX puppy and he ran out of food. Went to Petco to get more and they did not have the Max Puppy and I purchased this product. But he is unable to digest the food. Both times he throw up the food. I have gone back to Max and no more problems. What is the big difference of this product and your Max product? December 11, 2013
Rated 5 out of 5 by Love the Lamb and Rice Dog Food I've used this Lamb and Rice food for the last 15 years. My Samoyed, Sampson, passed away in April after 15 years, 2 months. He thrived on this food and never had any problems. It kept his stool nice and small and his digestive tract was great. Now I have a new Samoyed, Sawyer, who is 5 months old and he is on the Lamb and Rice Puppy food. He loves it and has no problems digesting it and, as an owner, I love that the stools are smaller than other dog foods. I highly recommend this brand. September 14, 2013
Rated 4 out of 5 by Great for big puppies with sensitive tummies! This was the fourth (and thankfully final) puppy food we've tried. All the others eventually led to loose stools with my Goldendoodle (we did work with the vet to ensure there was no underlying cause for loose stools). She's been on this for two months and no loose stools since the transition. My only complaint is that she's not that fond of the taste and I crumble and mix a few Nutro Crunchy peanut butter treats into her bowl to make it more palatable for her. This food is also not as expensive as it seems. The 30lb bag lasts about 5-6 weeks (for 3.5 cups/day).There are very few high-quality limited ingredient puppy foods on the market, this brand has been a godsend, I live in a medium-sized metro area and have found it in three different stores; one farm supply, one national chain pet store, and one locally own pet store with multiple locations.I would definitely recommend this product to friends and family. July 4, 2013
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