For Dogs

Limited Ingredient Diet Adult Dog FoodLamb & Whole Brown Rice Formula

Using fewer ingredients can help reduce the likelihood of digestive problems and food sensitivities. That’s why NATURAL CHOICE® Limited Ingredient Diet Adult Dog Food is made with two primary ingredients: real, Australian and New Zealand lamb and whole brown rice. Our natural adult dog food has added vitamins, minerals and natural antioxidants that are vital for a healthy metabolism. Plus, the premium, natural ingredients we use can all be traced back to their source. The result is optimal nutrition your dog needs, a taste they enjoy and the visible health benefits you want. We guarantee it or your money back.

Package Sizes Available: 5 lbs., 15 lbs., 30 lbs.

Overview and Key Benefits

  • Real Chicken Is the #1 Ingredient
    Real Lamb Is the #1 Ingredient
    Real Australian and New Zealand lamb is our #1 ingredient. Along with whole brown rice, it provides optimal nutrition and easier digestion.
  • Great for Sensitive Stomachs
    Limited Ingredient Diet
    By limiting the number of ingredients, this nutritionally complete formula helps promote optimal digestive health in dogs with sensitive stomachs.
  • Promotes a Healthy Immune System
    Rich in Antioxidants and Immune Builders
    Antioxidants, such as vitamin C and vitamin E, help promote a healthy immune system and overall cellular health.
  • Guaranteed to Improve Skin and Coat
    Guaranteed to Improve Skin and Coat**
    Optimal levels of omega-6 fatty acid (linoleic acid), zinc and B vitamins promote healthy skin and a soft, shiny coat — guaranteed.
  • Quality, Natural Nutrition
    Simple Formula for Food Sensitivities
    Our formula is made without corn gluten meal, wheat or soy protein to reduce the likelihood of aggravating food sensitivities.
** Complete satisfaction or your money back
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Feeding Guidelines

Transitioning to Our Products
If switching to this formula or feeding NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of the new formula with your old food for six days.
Read Our Transition Article
Feeding Guidelines
These are the recommended feeding amounts based on the ideal body condition for adult dogs of various weights. Individual dogs’ energy requirements may differ. Adjust the amount fed to obtain or maintain your dog’s optimum weight. If feeding NUTRO® NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of NUTRO® NATURAL CHOICE® Limited Ingredient Diet Adult Lamb & Whole Brown Rice Formula Dog Food with your old food for six days. Keep fresh drinking water available at all times, provide plenty of exercise and see your veterinarian regularly. Serve dry or lightly moistened. To help maintain freshness, we recommend sealing the bag tightly and storing it in a cool, dry location.
Suggested Amounts to Feed Per Day (Cups)
Dog Weight Activity Level I
< 1 Hour/Day
Walking on Lead
Activity Level II
1 to 2 Hour(s)/Day
Playing Off Lead
Activity Level III
3 to 4 Hours/Day
Intense Training
15 lbs. 1 1 1/4 1 1/2
25 lbs. 1 2/3 1 3/4 2
35 lbs. 2 2 1/3 2 3/4
45 lbs. 2 1/2 3 3 1/3
55 lbs. 3 3 1/3 3 3/4
65 lbs. 3 1/3 3 3/4 4 1/3
† Use a standard 8-oz. measuring cup, which holds 3.42 oz. of NUTRO® NATURAL CHOICE® Limited Ingredient Diet Adult Lamb & Whole Brown Rice Formula Dog Food.
NUTRO® Dog Food Body Chart
Underweight Dog Idealweight Dog Overweight Dog
Underweight Ideal Weight Overweight
Increase the feeding amount by one activity level to achieve an ideal weight.
Maintain feeding at the current activity level.
Decrease feeding by one activity level or feed NUTRO® NATURAL CHOICE® Lite Dog Food to achieve an ideal weight.
Calorie Content
Metabolizable energy 3754 kcal/kg, 364 kcal/cup (calculated)
Nutritional Adequacy Claim
NUTRO® NATURAL CHOICE® Limited Ingredient Diet Adult Lamb & Whole Brown Rice Formula Dog Food is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for adult maintenance.

Product Reviews

Rated 4.9 out of 5 by 512reviewers.
Rated 5 out of 5 by The Benefits are Wonderful! We are on our 4th much loved Old English Sheepdog and they have all loved this dog food. We tried other brands but there were too many digestive issues. With the limited ingredient lamb and brown rice our pups have been happy and their coats were all beautiful too. We have the food delivered and our current Oliver loves when he received the package:-) February 23, 2015
Rated 5 out of 5 by I have had 6 dogs over 25 yrs on Nutro Lamb & Rice My first experience with Nutro goes back to 1991 when we picked up Elvis, our 6 week old Basset Hound from the breeder. He lived for 15 plus years and was a healthy happy dog. At his full adult age, Elvis weighed 92 lbs. and did not have an oz. of excess body fat. He never ate anything else. Dog's like Elvis with long spins commonly have bone and joint issues later in life, Elvis never had any issue's like that. In 1993 we got Elvis his Pricilla, a Beagle that lived for 13 plus years, and we now have two rescue Cockers in the age range of 8 - 10 yrs. Recently picked up Ace, who looks a lot a Patterdale Terrier in the Tomball Texas Medical Center parking lot. Let's say he has brought a spark to the life of two old Cocker's life. They all love the food and are as healthy as can be. Our Vet always congratulates us on our dogs body weight and condition. We feed according to his instructions and they only get Nutro Lamb & Rice mixed with a bite of Nutro canned chicken, rice, and oatmeal. I just wished you guys couponed and ran specials on the Small bites, our dog's love them. Its a good dog food and we will not feed them anything else! January 16, 2015
Rated 5 out of 5 by consistent quality Confident in quality for all our dog needs. keep quality, even if price needs to go up. May 8, 2014
Rated 5 out of 5 by My only choice on the market With all the new debates over grain free or not, I am staying with nutro natural choice, our last golden retriever passed at 14 1/2 on a steady diet of nutro. Shadows wt was controlled using nutro,so joint issues never became an issue. Our new 15 mo golden Shotsy is now on nutro natural. The. Variety of meats and poultry nutro offers gives us satisfaction that he has a wholesome diet. On occasion we will slice some fresh carrots or apples as a treat as well or add to his dry food. We have confidence in nutros products. December 29, 2013
Rated 5 out of 5 by been using it for 13 years I have used this food for all of my dogs and just switched my 1 year old puppies to it from the Nutro Puppy formula. I wish the bags came in larger sizes, I have four 50+lb dogs and one under 40lbs. They go thru a LOT of food! I buy it 2 bags at a time. I did have questions about the ingredient change. Also, I signed up for the rewards and havent gotten anything! November 17, 2013
Rated 3 out of 5 by Quality changed We have fed our dogs this food for years. Our Brittany lived to 15 yrs old and many of the problems he had in his younger years improved or went away when we started feeding him Nutro products. We were willing to pay the extra cost for the high quality food Nutro provided.However, with recent changes in the ingredients, I noticed the food is a lighter brown and our dogs' stools have gotten larger and much softer. To our experience, this indicates more fillers in the dog food.We are sorry to see these changes and will be looking for a different dog food that will provide the benefits we used to see with Nutro. October 26, 2013
Rated 5 out of 5 by Better Nutrition Better Health Leo was a 120# Golden Retreiver with a knee injury, walking on three legs with way too much weight and needing to lose it. It was sad. He could not get up into bed or into the car without someone having to lift his hind legs for him. He was on a grocery store diet, with lots of corn and wheat ingredients. We transitioned him to Nutro, first the weight management diet then the regular Lamb and Rice. He is now at 85# which the Vet says is perfect, and no longer suffers from hot spots or knee problems. His coat is gorgeous and he plays like a pup at age 5. It made a believer out of my other half. They are just like us. Good nutrition is paramount to good health. September 30, 2013
Rated 5 out of 5 by GREAT CONSISTENT DIET PROVIDED..... We have fed our rescued Westies this kibble for over 27 years August 3, 2013
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