For Dogs

Grain Free Adult Dog FoodVenison Meal & Potato Formula

Help reduce the likelihood of aggravating food sensitivity in your dog with this grain free dog food. Some proteins or grains, such as corn or wheat, can cause food sensitivity, skin allergies or dry, itchy skin. NATURAL CHOICE® Grain Free Adult Venison Meal & Potato Formula contains no corn or wheat, uses 0% grain and has a limited number of ingredients. It features premium New Zealand venison as its single, novel animal protein, and is fortified with beneficial antioxidants to help support your dog’s natural immune system. Plus, you’ll see a real difference in your dog’s appearance. It’s the only grain free brand that guarantees healthy skin and a soft, shiny coat.

Package Sizes Available: 4 lbs., 14 lbs., 24 lbs.

Overview and Key Benefits

  • Unique Animal Protein to Minimize Food Sensitivity
    0% Grain
    Research shows that grains can aggravate food sensitivity in some dogs. NATURAL CHOICE® Grain Free Dog Food provides a balanced diet with no wheat, rice, corn or other grains.
  • Deer animal
    Venison Is the Single Animal Protein
    To minimize digestive issues, our formula is made with only one source of animal protein. Pasture-fed, New Zealand venison provides the protein needed for strength and overall good health.
  • Limited Ingredient Diet
    Limited Ingredient Diet
    This nutritionally complete formula helps promote optimal digestive health without extra ingredients for dogs with sensitive stomachs.
  • Guaranteed to Improve Skin and Coat
    Guaranteed to Improve Skin and Coat**
    Patented levels of omega-6 fatty acid (linoleic acid), zinc and B vitamins guarantee healthy skin and a soft, shiny coat.

** Complete satisfaction or your money back
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Ingredients and Guaranteed Analysis

Kibble Image
See the back of this package in stores for the approximate kibble size.
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Feeding Guidelines

Transitioning to Our Products
If switching to this formula or feeding NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of the new formula with your old food for six days.
Read Our Transition Article
Feeding Guidelines
These are the recommended feeding amounts based on an ideal body condition for adult dogs of various weights. Individual dogs’ energy requirements may differ. Adjust the amount fed to obtain or maintain your dog’s optimum weight. If feeding NUTRO® NATURAL CHOICE® Dog Food for the first time, we suggest you blend increasing amounts of NUTRO® NATURAL CHOICE® Grain Free Adult Venison Meal & Potato Formula Dog Food with your old food for six days. Keep fresh drinking water available at all times, provide plenty of exercise and see your veterinarian regularly. Serve dry or lightly moistened. To help maintain freshness, we recommend sealing the bag tightly and storing it in a cool, dry location..
Suggested Amounts to Feed Per Day (Cups)
Dog Weight Activity Level I
< 1 Hour/Day
Walking on Lead
Activity Level II
1 to 2 Hour(s)/Day
Playing Off Lead
Activity Level III
3 to 4 Hours/Day
Intense Training
15 lbs. 1 1/4 1 1/3 1 1/2
25 lbs. 1 2/3 2 2 1/4
35 lbs. 2 1/4 2 1/2 2 3/4
45 lbs. 2 2/3 3 3 1/2
55 lbs. 3 3 1/2 4
65 lbs. 3 1/2 4 4 1/2
†Use a standard 8-oz. measuring cup, which holds 3.53 oz. of NUTRO® NATURAL CHOICE® Grain Free Adult Venison Meal & Potato Formula Dog Food.
NUTRO® Dog Food Body Chart
Underweight Dog Idealweight Dog Overweight Dog
Underweight Ideal Weight Overweight
Increase feeding amount by one activity level to achieve ideal weight.
Maintain feeding at current activity level.
Decrease feeding by one activity level to achieve ideal weight.
Calorie Content
Metabolizable energy 3466 kcal/kg, 347 kcal/cup (calculated)
Nutritional Adequacy Claim
NUTRO® NATURAL CHOICE® Grain Free Adult Venison Meal & Potato Formula Dog Food is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for adult maintenance.

Product Reviews

Rated 4.9 out of 5 by 134reviewers.
Rated 4 out of 5 by Nice My dog doesn't like it but eats it eventually. This is the only food I've found that keeps her from itching. It is very expensive. I also wish my dog liked the taste of the food so that she would eat it right away. December 3, 2011
Rated 5 out of 5 by Great for skin health We have five dogs, one an Aussie that battles Red Mange. The Venison Meal and Potato has helped improve and maintain her skin condition. Not only does she look better you can tell she feels better. the coats on all the dogs have improved since they have been on the grain free diet. November 23, 2011
Rated 5 out of 5 by This product is excellent quality I love this product!!! My jack russell terrior has to be on a special grain free diet, and this is the only product I have been able to get her to eat, and I like the different flavors offered. November 10, 2011
Rated 5 out of 5 by a great dog food I have been looking for over a year for a grain free dry food because my dog has a sensitive digestion system and allergies. Any others that I tried, she did not like. So, when you came out with your grain free, I tried it, and she loves it. Most of the time I can give it to her dry. Wished you would follow-up with a no chicken or beef canned dog food. November 10, 2011
Rated 5 out of 5 by All my dogs have beautiful and shiny hair I have a total of five dogs who all eat Adult Natural Venison Meal and Potato, recently I adopted a puppy and I automatically choose Nutro Choice Large Breed Puppy Food. I am very happy! Thanks Nutro! November 2, 2011
Rated 5 out of 5 by My dogs like this on the best I have a brother sister combo weiner dogs. 1 eats everything the other only eats an unhealth cheap off brand and thats it, his vet suggested to try and get him off it, a Petsmart employee suggested this grain free food, and my picky little boy LOVES IT!!! Its nice to see him eat a full meal. Great product, thanks October 27, 2011
Rated 5 out of 5 by Great for Food Allergies and Coat I have always loved the Nutro products, I have 2 boston terriers and 2 border collies, their coats shine, their breath doesn't smell. When this new line came out I decided to give it a try, my female border collie doesn't go out to potty quite as much. They all love the food. I would recommend this to anyone, and I have. =o) October 23, 2011
Rated 5 out of 5 by Great food My dog loves it. Since switching to a grain-free diet, he ishealthier. October 22, 2011
Rated 5 out of 5 by Great! I just bought this dog food for my dog ben b/c of his food allergy he seems to be loving it! Im goinjg to be switching my other dog to it also! October 15, 2011
Rated 5 out of 5 by great food our dogs love this food. and it last forever. the get full alot quicker and they dont go to the bathroom as much. October 12, 2011
Rated 5 out of 5 by Won taste test! My dog loves this! I bought a small four pound bag and put a bowl next to her regular bowl and she picked this one!!! Definitely won the taste test!! October 7, 2011
Rated 5 out of 5 by great food for my dog my dog loves this food, he is usually very picky but will eat this food always October 2, 2011
Rated 5 out of 5 by Hercules love it!! My pug Hercules loves his Chicken Oatmeal Nutro natural choice! His coat is shine and everyone says how soft he feels!! October 1, 2011
Rated 5 out of 5 by The Taste My dog won't eat any other food but Natural Choice. She gets so excited when she knows its feeding time. September 28, 2011
Rated 5 out of 5 by love this food bought my dog 3 months ago and they sent him home with this food well i ran out and bought puppy chow needless to say he didnt like it and his manner changed..he will now stay on natural choice and we wont be trying anything else September 22, 2011
Rated 5 out of 5 by LOVE it LOVE it My dog had had a great coat and always looks very shinny & healthy. Every year I take him to the vet he tells me how well his skin & teeth look (ask me hoe many time I brush a week) I have never brushed his teeth. Thanks Nutro for such a great product September 20, 2011
Rated 5 out of 5 by Great for my yorkie's skin! Natural choice dog food has done great for my little Yorkie Coco. She had rashy skin and as soon as I switched dog products, her skin cleared up and she loves the taste! September 18, 2011
Rated 5 out of 5 by Helped with my puppy's allergies My Baxter, a Westie, is only 9 mos old and he has been one scratchy boy. He scratches, licks his paws, digs his ears, and throws up in the early mornings. All signs of food allergies. I don't know which foods because the allergy tests are expensive. I tried a couple different LID foods but I met a Nutro rep at the store and talked about my dog's problem. He recommended the grain free. (We have the Lamb and Potato) It has been about a month and he has been doing great on the food. Baxter definetly has a grain issue. If someone drops a mini shredded wheat or cheero on the floor, he is all scratchy itchy again. He also looks like a new dog with a shiny coat and nice pink skin (when my husband doesn't drop cheeros) I even caught my cat eating the food one day it must taste that good. I'm so happy I went to the pet store that day. September 17, 2011
Rated 5 out of 5 by My dogs finally has no allergic reaction My Service dog has had sever reactions to food since he was bitten by a HOBO Spider which required surgery to save his life. He wants his crunchy all the time and he no longer suffers from vomiting and scratching till he bleed. Thank you for this formula and" LICKY "says so too! September 8, 2011
Rated 5 out of 5 by great ingridents Since we starting Giving my German Shepherd Natrual Choice His Coat has become so much more shiny and healthier Looking... Thankx :-) September 8, 2011
Rated 5 out of 5 by My Lab's Coat Since we starting Giving our Lab Natrual Choice His Coat has become so much more shiny and healthier Looking... Thankx :-) September 4, 2011
Rated 5 out of 5 by My boys LOVE this food! I have a Lab & Amstaff, they LOVE this food!!!!!!! September 4, 2011
Rated 5 out of 5 by Great product The product is better than some others.My dog love the food and also improve skin and hair quality, August 21, 2011
Rated 5 out of 5 by Something for everyone My Yorkie shares food with a Bishon mix and a Great Pyrenees and they all love it. August 12, 2011
Rated 5 out of 5 by Thank you! From the bottom of our hearts we are so grateful you created this dog food! Can't wait till the wet food comes out! Yay! Our maltese has food allergies and this is a Godsend! August 3, 2011
Rated 5 out of 5 by My dog gives this food paws up!!!! My dog has been contstantly licking and digging and no matter what food I tried had potty problems. She has been eating this food for a short time and I have noticed a GREAT improvement!!! And she LOVES the taste!!!WAY TO GO Natural Choice!!! Keep up the good work July 22, 2011
Rated 4 out of 5 by Pricey but effective I have a 13 yr old Lab that has developed a gluten allergy as he has gotten older. Every other food I have tried gives him terrible gas and he constantly sits and licks his legs/paws (a sign of a grain allergy). After several weeks on the Turkey formula his gastronomic issues have improved as has his leg licking. Neither one is totally gone but he is 13 so I guess we can't expect a gas free house! July 7, 2011
Rated 5 out of 5 by PRODUCT SAVED MY DOBERMAN'S LIFE I have 5 Dobermans and a Pit Bull - all on this food. My oldest Doberman was having problems with all types of dry dog food I was feeding her - she threw up within 5 minutes of the time she ate. At the start, she weighed 118 lbs and before I put her on this food, she had lost down to 71 lbs. I started feeding her nothing but canned chicken (white meat) and rice to get her not to throw up her food. I started mixing the Venison and Potato in the food a little at a time, putting it in the food processor to make to smaller to stop the gag problem. Five months after I started her on the Nutro, she is back at 105 lbs and eats anything she is fed. I spend a lot of money on my girls and boys, but all of the babies seem to thrive on the food. July 6, 2011
Rated 2 out of 5 by My dogs didn't like it! I thought this was a great idea and immediately ran out to buy a bag. I mixed it with the Lamb and Rice I normally buy and the little stinkers picked out the new stuff and left it scattered all over the floor. They just didn't like it. I ended up taking the bag back for an exchange. I can't recommend it, but I'm sure it's not the product - just my uber-picky dogs! They do love their Lamb and Rice tho!! July 6, 2011
Rated 5 out of 5 by Works like advertised Since going to Nutro venison meal our pointer (Jordan) has stopped knawing and licking her hot spots. We are glad to have those sore areas healing. she has also stopped passing gas as much.Wonderful Dog Food June 30, 2011
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